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When CEO and founder Shelley Billinghurst first approached us, she was a solo consultant with aspirations of appealing to a sophisticated and demanding clientele. While she possessed the expertise, her brand needed to be elevated to convey the professionalism, modernity, and polish necessary to make the desired impact. We recognized the importance of building a brand and crafting an image that conveyed “higher value” in every aspect.
Our collaboration began with a focus on branding, and from there, we meticulously designed and developed a website that exuded the essence of higher value. The brand identity we crafted spoke volumes, presenting Shelley as a top-tier consultant ready to engage with high-calibre clients.
This transformation of Shelley’s brand allowed her to showcase her true potential, ultimately attracting multibillion-dollar clients. Our collaboration has undeniably played a pivotal role in Hire Value’s remarkable journey, contributing to its exceptional revenue growth of over 1500% since rebranding.
Brand identity is the bedrock of Hire Value’s remarkable journey, harmonizing perfectly with its core purpose: to deliver top-tier human resources consulting services.
A strong brand opens doors and establishes trust in the consultancy world, where unique challenges abound. However, Hire Value’s challenge was twofold: gaining entry into potential clients’ spaces and proving its expertise.
We accomplished this by creating custom presentations and proposals for Hire Value. Recognizing these documents’ pivotal role in revenue generation, we invested wholeheartedly in refining the brand, incorporating captivating infographics, vectors, text treatments, and design elements to create presentations and proposals to outshine competitors.
We knew that Hire Value’s website would need to effectively mirror the brand’s essence, aligning the User Experience (UX) with its brand promise.
We focused on building a website that represented Hire Value’s professionalism and effectively communicated its wide range of services including recruitment process auditing, recruitment marketing, and employer brand consulting. Through thoughtful design and user-centric features, we crafted a digital presence that authentically reflected Hire Value’s commitment to delivering high-value recruitment consulting services.
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